If we made it fun to virtually test drive a car….would you get inside?
As a first for South Africa and the world, iLogic Agency conceptualised a virtual test drive experience to launch the new generation Hyundai i30. By playing the game, people got to learn about the vehicle and share the experience with their friends. Follow @iLogicAgency or visit www.ilogic.co.za to get in touch or view more innovative campaigns
*Hyundai Virtual Test Drive is currently shortlisted for multiple Bookmarks Awards (Tech Innovation; Interface, Interaction, Navigation; Social, Community and PR — Social Media; Games).